In the epoch of digitization, Search engine optimization (SEO) has become the best buddy of web marketing. Though SEO is a component of digital marketing, it is extremely crucial for the marketing of products and services. If you lack knowledge of SEO, you don’t understand online marketing. Owning to the digitization of businesses, SEO professionals are in popular demand in recent times. Whether small or big, companies require a large number of SEO professionals to compete in the world of e-commerce. SEO is a lucrative option that not only amplifies the game of online marketing materials but also the career of young marketing professionals. If you are someone looking for the best online and offline SEO courses in Kolkata, then you are reading the right article.
What is Search Engine Optimization (SEO)?
Search Engine Optimization (SEO) has helped numerous big and particularly small businesses enhance their visibility on e-commerce platforms as buying, selling, and branding have become easier with SEO in the market. Basically, SEO is the master of persuasion of your content to the search engines such as Google. SEO boosts website ranking in the digital market by driving organic traffic to the website.
Google is a platform where a user gets the best relevant search results thereby the job of SEO is to make the website rank in those best relevant results to steer organic traffic to that particular website. Social media promotes and improves SEO rankings by increasing the visibility of a website or brand. Businesses may enhance their online presence while optimizing their search engine performance by using popular channels such as Facebook, Instagram, and Twitter.
In modern times, SEO is pivotal for entrepreneurs and companies to overcome the increasing challenges of online visibility and protrude in the crowd of e-commerce space. By implementing various SEO tactics, SEO professionals aim to boost the website’s rating in search engine pages (SERPs).
SEO professionals accomplish the SEO objectives by carrying out a variety of tasks such as keyword research, website, and content structure optimization, monitoring of analytics to elevate the performance, and backlinks establishment. By employing, efficient SEO strategies businesses can build a solid online presence and eventually increase sales and revenue growth.
SEO= Brand Visibility= Drive Organic Traffic= Increase in Sales
Annual Salary of an SEO Professional in Kolkata
As the salary of a professional in any field of work, depends on his/her experience, knowledge, role of the job, and position of the job, the same is the case in the field of SEO.
SEO Trainee earns between Rs 1 lakh to Rs 1.5 lakhs per annum.
SEO trainers earn between Rs 3 lakh to Rs 9 lakhs per annum.
SEO analyst earns between Rs 2.5 lakhs to Rs 3.5 lakhs per annum.
SEO strategist earns between Rs 3 lakhs to Rs 4.5 lakhs per annum.
SEO consultant earns between Rs 3.5 lakhs to Rs 6.5 lakhs per annum
SEO manager earns between Rs 3.5 lakhs to Rs 8.5 lakhs per annum.
SEO director earns between Rs 6 lakhs to Rs 15 lakhs per annum.
After doing an SEO course, your limitation is not jobs, you can also become a freelancer and earn a good amount of money ranging from Rs 50K to Rs 3 lakhs.
Who May Enroll in an SEO Course?
SEO course is a skill-based course that enables the learners to acquire a firm grip on all the necessary abilities required to accomplish SEO objectives and rank on Page 1 of any search engine. Therefore, it is not a degree and is open to anyone with a learning intention.
- Job Seekers- Due to the fact that the digital marketing industry is ever-shifting, SEO specialists are consistently in high demand in web development companies, e-commerce stores, media companies, and digital marketing agencies in Kolkata. Therefore taking up SEO courses in Kolkata is an excellent option.
- Housewives- it is a great working opportunity for all the housewives out there willing to become independent through WFH part-time job or freelancing career in the SEO sector. A housewife can earn a lot of money by starting or re-starting careers by enrolling in an SEO course.
- Working Professionals- For elevating their career trajectory, working professionals such as marketing professionals and Digital Marketing professionals, are highly advised to take up an SEO course. Stepping into the world of SEO helps you become an integral and indispensable part of your company.
- Students- SEO has turned out to be a brand new side jig for students who are in college. An SEO in Kolkata course helps students build a road to profitable and productive careers. This course only helps the students build a lucrative career but also aids them in skills and start making money during their higher studies.
- Small Businesses and Entrepreneurs- When it comes to online business, small business owners and entrepreneurs often face visibility and ranking problems. As a result, learning SEO competence can save the boat while also growing the sales and revenues of the business.
- Bloggers- it is high-priority for bloggers to make their blogs stand out in the oceans of blogs and for this SEO is the only key available in the internet market. Learning the tactics of SEO is the only way to be read.
Eligibility Criteria of SEO Courses in Kolkata
Anyone who wants to earn money in the era of digital marketing, with or without any prior experience or qualification, can enroll in SEO courses in Kolkata. The main prerequisite to improvising Search Engine Optimization is a willingness to learn and grow. The learner can be a 10th pass, 12th pass, an undergraduate, a graduate, a homemaker, a working professional, an entrepreneur, a small business owner, a blogger, a content writer, and a freelancer. Grab any of the enlisted SEO courses in Kolkata and train yourself to become the Master of SEO.
Learning Outcomes of the SEO Courses in Kolkata
- Acknowledge how various search engines work on the landscape of the internet by understanding the fundamentals of SEO such as crawling, indexing, and ranking.
- Grasp a grip on effective Keyword research and analysis to spot relevant and high-traffic keywords for the websites.
- Gain an in-depth understanding of on-page and off-page SEO by learning how to design, structure, and optimize individual web pages, and develop backlinks that follow search engine guidelines.
- Competitor research, monitoring, and analysis are the foremost skill of SEO. As an outcome of pursuing an SEO course, the learners are skilled to perform effective competitor checks utilizing various SEO tools.
- Learn the powerful resource known as Local SEO to grow local small businesses through local citation building and Google My Business.
- SEO Content and Strategy Development- create SEO- friendly content SEO tailored strategies according to search engines, target audience, and business objectives.
- Learn SEO tools to measure the performance of SEO strategies.
- Learn new and upcoming SEO trends and updates to keep the website ranking on Page 1 of any search engine.
- Become acquainted with the common SEO practices such as SEO audits to point out issues that lead to web and search engine penalties as well as understand how to resolve them if they occur.
- Obtain knowledge about how to build a career either as a freelancer, a job, or an agency start-up in the transitional industry of Search Engine Optimization.
Other best courses in Kolkata:
- Content Writing Courses in Kolkata
- Digital Marketing Courses in Kolkata
- GST Certification Courses in Kolkata
- Technical Writing Courses in Kolkata
List of Best SEO Courses in Kolkata
There is an abundance of offline and online SEO courses in Kolkata that offers in-depth knowledge and training to aspiring SEO professionals. Here is the list of spectacular online and offline SEO courses provided in Kolkata.
1. IIM SKILLS
IIM SKILLS is a worldwide famous, fastest-growing Ed-Tech institute that is bridging the gap of competency by means of relatively inexpensive professional skills development courses in India and throughout the world. This MSME Government of India recognized institute offers professional skills training through various live online and self-paced learning programs.
IIM SKILLS not only provides in-depth training in the industry-needed skills but also takes pride in educating the learner on how to monetize their newly obtained skills. IIM SKILLS as an Ed-Tech institute is focused on offering courses that are tailored by industry experts that disseminates expertise of industry-relevant skills.
The SEO course offered by IIM SKILLS enlightens the learners with an SEO skill set while additionally inculcating the appropriate skills that are necessary to stay in demand in the SEO sector. During the course, the learners develop capabilities such as a critical thinking mindset, research and technical skills, adaptability to ever-changing SEO trends, and much more. The course involves a mix of internship and weekly training assignments for 100% hands-on experience.
Course Name- Advanced SEO Course
Duration- 3 months
Fees- Rs 14,900 + GST
Mode of Teaching- Online
The course curriculum is divided into 9 modules which include the following topics-
- Module 1- Fundamentals of SEO
- Module 2- Fundamentals of Niche
- Module 3- Concepts of On-Page SEO
- Module 4- Concepts of Off-Page SEO
- Module 5- Technical Aspects of SEO
- Module 6- Search Console
- Module 7- What is Google Analytics
- Module 8- Monitoring and Reporting of SEO
- Module 9- Career Planning in the SEO Sector.
- 16 hours of live lectures
- Master Certification
- 2 Real-world projects for hands-on experience.
- Paid Internship
- 100% Placement Guarantee and interview Support
- Extensive Practical Learning
- Access to the study material and class recordings for lifetime
- Free Access to the latest SEO Tools
- Learn from industry experts
- Live Virtual Training
- Flexible Weekend and Weekly Batches
2. W3 Web School
W3webschool is the top digital training school for the SEO course. W3webschool established in 2012, has wide experience in providing IT training through various professional courses in Kolkata. They offer training in various IT streams such as web designing, digital marketing, WordPress, Search engine Optimization (SEO), etc.
Over the years of training, W3webschool has achieved expertise in helping professionals and newcomers groom and build up their skill confidence by giving needful guidance through effectively planned and innovative professional courses. By understanding the gap in the right guidance, W3webschool help individuals uplift and strengthen their skill knowledge of the digital industry.
W3webschool offers an advanced SEO course that is designed by industry experts having many years of experience working in SEO for MNCs. This course provides the learner whether new or with some experience, the training in much-needed skills of SEO in a practical way. The courses are framed in such a way that they parallel the real-world requirements.
Course name- Advanced SEO course
Duration- 3 months
Mode of Teaching- Online and Classroom
Location- 2nd Floor, Ghosh Para, 214/1, Dum Dum road, near Ghughudanga, Jheel Bagan, Jhilbagan, Ghoshpara, Kolkata, West Bengal 700074
The course curriculum includes-
- Basics of digital marketing and SEO
- Concepts related to Keyword research
- Penguin Recovery Process
- Website creation, designing, and monetization concepts
- Everything about WordPress CMS with HTML
- Google Search Console and Voice Search
- Management of Online Reputation (ORM) and Reports Management
- Mobile, Technical & YouTube SEO as well as Local SEO
- Concepts of Schema Markup and Competitor Analysis
- App Store Optimization.
- More than 3 live projects with real clients
- Master 20+ Premium SEO Tools
- Practical Classes in both offline and online modes of learning.
- Daily Assignments
- 1 on 1 tutoring experience.
- The free study material provided by the institute itself
- Theory and Practical Examination
- Take home worldwide recognized Certification.
- Resume & Interview training.
- 100% placements support.
3. SCK by SanjayShenoy.com
Sanjay Shenoy is a well-known SEO specialist in the country. After assisting numerous companies such as Mercedes Benz India, Nikon Lenswear, Yourstory, and many more, with their SEO requirements, he was driven to impart his SEO knowledge to others.
The SCK (SEO Career Kickstarter) Program is structured by Mr. Sanjay Shenoy in such a way that it provides a solution to the problem of SEO execution. Moreover, a cashback of Rs 10,000 is offered for applying what you learned during this 10-week live training program. This program has nurtured 500+ SEO aspirants to land high-paying jobs, generate revenues for many businesses and also generate passive income through affiliate marketing.
Course name- SCK (SEO Career Kickstarter)
Duration- 10 weeks
Mode of Teaching- Online
The course structure-
- Week 1- Fundamentals of Search Engine Optimization.
- Week 2- Techniques of Keyword Research
- Week 3- Concepts of On-Page SEO
- Week4- Technical SEO Part 1
- Week 5- Technical SEO Part 2
- Week 6- Concepts of Off-Page SEO Part 1
- Week 7- Off-Page SEO Part 2
- Week 8- Concepts of Local SEO
- Week 9- Concepts of YouTube SEO
- Week 10- SEO Strategies, Monitoring, Reporting, and Auditing
- Become industry-ready in just 10 weeks
- Get SEO Resources worth Rs 85,950/- absolutely for free
- Q&A session after every live online class.
- Get weekly assignments.
- Get Resume and Placement Assistance
- Live Q&A sessions for doubt.
- 100% Practical
4. Seven Boats Academy
Seven Boats is a leading digital marketing firm and training academy in India, with a portfolio of 500+ clients, 1000K+ students, 25+ awards, and 20+ Top B-Schools & Corporate tie-ups. Seven Boats provides pioneering digital marketing services and exhaustive online and classroom training SEO courses in Kolkata. The course is carefully structured to aid businesses of all sizes and types, accomplish their marketing goals.
Seven Boats as an academy has a team of committed and experienced SEO specialists by their side that provides interactive teaching experience. The course provides educational training in professional job-oriented SEO skills, helping SEO aspirants seek the best white hat tactics.
Seven Boats Academy offers various types of SEO courses in Kolkata based on learning modes namely, recorded video classes walkthrough SEO courses (self-paced), live instructor-led online SEO courses, and physical classroom offline SEO courses. Secondly, on the basis of the depth of the syllabus- beginner level, Intermediate level, and Advanced level.
Duration- 1 month to 3 months depending upon the level of the SEO course
Mode of Teaching- Online & Classroom
Fees- For an online SEO course Rs 5,000-10,000 depending on the level of the course and For a classroom SEO course Rs 8,000- 25,000 for 1 month to 3 months
Address- Unit No. 304, Diamond Arcade 1/72, Cal, Jessore Rd, Kolkata, West Bengal 700055, India.
The course curriculum is divided into which includes the following topics-
- Overview of SEO Training
- Keyword Research & Analysis
- Link Building Program
- Pay Per Click and Google Ads Training
- On-Page & Off-Page SEO
- E-commerce & Local SEO Training
- Multilingual & App Store SEO
- SEO Tools & Voice Search
- The course is 80% practical and 20% theory
- Obtain a thorough understanding of SEO trends
- Taught by experienced faculty who runs a digital marketing agency.
- Guaranteed Placement and Career Guidance
- Worldwide recognized courseware
- Provides internship with real-world SEO projects.
5. Karmick Institute-
Karmick Institute is the premier IT training institute in Kolkata. Understanding the rising demands of IT professionals who are well-trained to operate in different domains, Karmick Institute is committed to imparting a wide range of training programs. The courses offered by Karmick Institute are designed to impart learners with high-quality industry-specific skills.
Karmick Institute puts forward foundational and advanced SEO courses in Kolkata. The course is taught by industry experts who have put together a high-end curriculum to assure the student’s success in the SEO world. They teach students all sorts of SEO tactics by incorporating live international projects which are integral parts of the courseware. They provide flexible class timings for both online and offline classes.
Duration- 1.5 months
Fees- Rs 8000/-
Mode of Teaching- Online and Offline
Address- SDF Building, 4th Floor, Module No. 534, Sector-V, Salt Lake, Kolkata, West Bengal, 700091, India.
The courseware includes the following topics-
- Basics of Search Engine Optimization
- Keyword Research & Competitor’s Analysis
- Searching Target Audience
- On-Page & Off-Page SEO
- Concepts of Local SEO & Online Reputation Management (ORM)
- Gain a certification on the completion of the course
- 100% Job Guidance
- Opportunity to work on Live International Project
- Industry Experienced Faculty
- Gain extensive knowledge of SEO Tactics
- Hand-on Experience with various SEO tools
Apponix is a top-tier training company that delivers prominent professional education across India, UK, and USA. Utilizing revolutionary standards of learning and skill development, Apponix has been providing tailored training solutions to learners across the globe with innovative concepts and a holistic approach.
This SEO course by Apponix assists SEO aspirants transforms themselves into the perfect next generation of SEO experts. The SEO course is delivered by working SEO professionals who hold excellence in the SEO domain and Digital marketing. The course curriculum covers every inch of the theoretical and practical aspects of SEO.
Duration- 40 hrs
Mode of Teaching- Online
The course structure is as follows-
- Basic & Advance SEO
- Google Analytics
- Keyword Research & Analysis
- On-Page & Off-Page optimization
- Technical & Local Optimization
- Certification from JainX Academy
- 1 on 1 interaction with teachers through a live session
- Access to recorded sessions for a year
- Interview and Resume Preparation
- Offers 10 guaranteed interviews
- Access to Linkedin Learning Premium for a year
- 100% Job Placement
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PromozSEO is an outstanding and reputed web training institute in Kolkata that renders an array of exceptional training programs in domains of SEO, Content Writing, Blogging, PHP Web Development, and Web Designing, to students, graduates, professionals, business owners, and entrepreneurs. PromozSEO is well-known for delivering all over the country with valuable, ethical, and result-oriented educational courses to the students.
PromozSEO is widely known for providing an authentic and result-oriented SEO course that coaches interested learners with modern and ethical SEO techniques which in turn assists them in advancing their careers. PromozSEO is entirely dedicated to filling in the gap of demand and supply of skilled SEO professionals by working and supporting each of their students individually.
Duration- 70+ hours
Mode of Teaching- Online and Offline
Address- Harish Chandra Dutta Rd, Panihati, Sodepur, Kolkata – 700114, West Bengal, India.
The course curriculum is divided into 20 Modules which include-
- An Overview of What is SEO?
- HTML Structure, Errors, and Validation for SEO
- Keyword Analysis Training
- E-commerce Keyword analysis
- Onsite, Landing Page, Offsite, Local, Mobile, and Technical SEO
- Rich Snippet Markup Training
- Google Search Console and Google Webmaster Analysis & Training
- Blogging for SEO
- WordPress SEO Concepts
- Competition Analysis
- CRO Training
- Voice Search Optimization
- Website Audit using different SEO tools
- Reciprocal and Comprehensive SEO Training
- Faculty of SEO experts
- Practical training through working on live websites
- 100% Job Support Post-training
- SEO Tools and study material is free of cost
- Learn from basic to advance
- Learn ethical SEO as per the search engines guidelines
8. Web & SEO Training Institute Kolkata
Established in 2014, Web & SEO Training Institute is another top-notch Web and Internet professional skill training provider in Kolkata. Web & SEO Training Institute provides superior job-oriented career-building courses in various fields that align with the current industry demands. Their courses are well-structured with quality education and excellent guidance and are ideal for freshers, students, business persons, professionals, and entrepreneurs.
Web & SEO Training Institute offers rigorous practical and theoretical SEO courses in Kolkata which is created and instructed by SEO experts. Web & SEO Training Institute provides industry-standard SEO course that satisfies current SEO technological demands by offering a comprehensive analysis of every subject matter for easy learning. With the help of their exhaustive SEO course, the aspirants seek expertise for the global market and establish a rewarding career as skilled SEO professionals.
Duration- 2-3 Months
Fees- Rs 19,500/-
Mode of Teaching- online and offline
Address- Garia Station Road, Deodhar Place, Near Khudiram Metro Station Garia, Kolkata, West Bengal 700084
The coursework is as follows-
- Intro to Web and Websites
- HTML coding implementation
- Designing WebPages with CSS
- Overview of SEO
- On-page and Off-page SEO
- SEO Auditing
- Local Business SEO
- Course with Certification
- Includes live projects
- Taught in English, Hindi, and Bengali
- One-to-One Learning experience by industry specialists
- Flexible timings available
- Step-by-step teaching method, from basic to advance level
- Separate doubt-clearing sessions
- 24*7 live support for students
- Flexible payment facility
- 100% Practical learning
- 100% Job Guaranteed Course
Q1. Can I take SEO courses in Kolkata after completing the 12th?
A1. Yes absolutely! For SEO courses in Kolkata, there are no prior educational requirements.
Q2. Which SEO courses in Kolkata are best offline or Online?
A2. The SEO course that fulfills your learning objectives, whether offline or online, is best for you. It is strongly recommended to look at and study the course syllabus thoroughly beforehand deciding which course can be beneficial for them.
Q3. Is there any age limit to pursue SEO courses?
A2. Not at all, you may begin SEO training at an age, all you need is a desire to learn something new and make a successful career.
Given that everything is digital nowadays, as a result, every business, website, and start-up wants to climb to the top and become the very first choice of the audience. Search Engine Optimization is the power that can help them to reach the top and rank themselves among the toppers or maybe become number 1. This cut-throat competition has culminated in enormous demand for SEO specialists, creating a plethora of job opportunities in India as well as worldwide. Hence, big SEO agencies are always on the roll for highly- qualified SEO professionals and to complete these hiring needs various educational institutes have come up with quality and in-depth knowledge of SEO skills through extensive SEO courses in Kolkata. Enrolling in an SEO course may transform you into a competent SEO professional and prominently shift the trajectory of your career.